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Tim Stevens
Sep 1, 2021, 9:30 AM

Comparison: i-4business vs Lusha

Here we look at Lusha, how they operate and how they compare to us. It’s important to know your data provider.
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Can data continue to flow freely between the EU and the UK? Here’s an update on the adequacy decisions.
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Tim Stevens
Jul 29, 2021, 9:30 AM

The Power of Content Syndication

Content syndication allows you to boost your content’s performance in a bid to increase traffic and new leads.
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What sets i-4business apart from our competitors? When choosing a data provider there’s some key things to consider…
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Tim Stevens
Jun 30, 2021, 9:30 AM

What is Influencer Marketing?

What is influencer marketing, how could you use it for your business, and how will it affect your marketing plan?
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Tim Stevens
Jun 16, 2021, 9:30 AM

The Importance of Targeting & Segmenting Data

The importance of targeting and segmenting data to get the most out of all your future email marketing.
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Tim Stevens
May 28, 2021, 9:30 AM

i-4business Launch New Lead Generation Service

i-4business launch new lead generation service. Get more out of our high-quality data with warm leads delivered too.
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Tim Stevens
Jan 13, 2021, 8:51 AM

Measuring Your True Email Marketing Performance

Here we look at measuring true email marketing performance by looking deeper into impact not just basic metrics.
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Tim Stevens
Dec 22, 2020, 8:51 AM

Marketing Lessons From 2020

Here we explore the fundamental shifts in marketing in 2020 and the lessons that you can take forward.
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Tim Stevens
Aug 13, 2020, 8:51 AM

Our Top 10 Tips for a Successful Marketing Campaign

Our top 10 tips for a successful marketing campaign. Applicable for any business to succeed in marketing.
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Tim Stevens
Jul 29, 2020, 8:51 AM

How to Improve Your Email Marketing Results

How to improve your email marketing results. Here are our top tips to boost all your future campaigns.
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Tim Stevens
Jul 13, 2020, 8:51 AM

The Ultimate Checklist for Buying a Database

We bring you our ultimate checklist for buying a database. Before you invest in data, make sure it meets this criteria.
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Tim Stevens
Jun 23, 2020, 8:51 AM

How Data Can Boost Your Post-Pandemic Recovery

Here we look at how data can boost your post-pandemic recovery and why it’s crucial to continue marketing at scale
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Tim Stevens
Jun 12, 2020, 8:51 AM

How ethical is your Data?

Data sharing must be aligned with your company’s ethics, business values and priorities, while everyone across an…
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Tim Stevens
May 22, 2020, 8:51 AM

Common Mistakes of Email Data

Email is the most popular form of marketing. When purchasing data, email is always the number one item people look for,…
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Tim Stevens
May 15, 2020, 12:39 PM

The Global Expansion of Data Privacy Rules

EU privacy rules are the strictest in the world – now other countries are following suit. When the EU’s General Data…
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If you’re sending out regular marketing emails which seem to be well received and popular, but which don’t have a…
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Tim Stevens
May 6, 2020, 8:51 AM

Preparing for life Post Lockdown

At the time of writing, the long-term impact of the coronavirus lockdown on jobs and the economy remains unclear, with…
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Tim Stevens
May 1, 2020, 12:13 PM

How can poor data affect campaign results?

How can poor data affect campaign results? We’ve stressed elsewhere the importance of clean data. Here, we look at the…
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Tim Stevens
Apr 16, 2020, 9:51 AM

The Importance of Direct Mail Post Covid19

Introducing our new direct mail facility – a first-class service! As this strange period of lockdown continues, daily…
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No better time to communicate with your target audience, as they have more time to consume your content. Fuel your comms…
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Tim Stevens
Feb 3, 2020, 8:51 AM

4 ways to get more out of your data in Europe

Brexit, or the first part of it, finally happened on January 31st. And, love it or loathe it, it’s certainly a…
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Tim Stevens
Nov 7, 2019, 2:49 PM

Data Quality – Keeping it Clean!

The annual ritual of writing Christmas cards is fast approaching, and you’ll no doubt be going through your real or…
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Tim Stevens
Sep 25, 2019, 3:23 PM

How much is bad data costing your business?

Salespeople are motivated by money and closing the deal. Finance teams are motivated by overall financial health. The…
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Tim Stevens
May 24, 2019, 11:35 AM

What Makes Good Sales Data?

Sales data plays a fundamental role in every aspect of business. It steers decision making, helps you manage customer…
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Tim Stevens
Apr 18, 2019, 9:58 AM

Advanced Business Data For EMEA

Whether you are a global corporation or an ambitious start-up, how you market your business domestically and overseas…
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Tim Stevens
Apr 1, 2019, 3:18 PM

The Time to Integrate Your Data Is Now

Integrating your data means turning it into something useful and productive. It makes the data work for you, in the way…