The Top 8 Reasons to Choose i-4business over the competition: When choosing a B2B data provider it’s important to understand their processes and the work that goes on behind the scenes to harvest legal, compliant and effective B2B data. Here we’re going to show you what sets i-4business apart from the likes of ZoomInfo, Cognism, Lusha, Dun & Bradstreet and CorpData.
1) Greater depth of data
We have a greater depth of job roles than our competitors, ranging from decision-making CIOs to influencers like IT developers. This is important so you can get your products in front of more potential decision-makers rather than presuming which single contact you need in an organisation.
2) Specialist provider
We specialise in providing B2B data. We have data from over 300 vertical markets, covering both enterprise and public sector organisations.
3) GDPR compliance
Our compiled B2B database is the only opt-in database available. This makes our data the most GDPR compliant.
What’s more, the vast majority of our competitors are not GDPR compliant outside the UK which is a big problem if you’re looking for overseas data.
Our competitor Cognism processes data on the grounds of ‘legitimate interest,’ not consent as we do. In their GDPR documents, it states that it is up to the client to guarantee that they are compliant before using the data for direct marketing (essentially, you must obtain opt-it yourself!)
4) We have greater coverage & experience across Europe
Our competitors lack European coverage and quality. Most have only offered European B2B data for 5 or 6 years. We’ve been providing it for 25 years.
The vast majority of our competitors are US-centric and often only provide European B2B data to be a ‘global’ solution which can lead to a lack of quality and compliance.
5) We’re not aggregators
We own all of our own B2B data. A lot of other data providers don’t own 100% of their B2B data as they aggregate other data sources.
We know that Lusha for example buy third-party data, and so does Cognism. This lack of control and ownership isa key reason why competitors can’t guarantee compliance and often lack quality.
6) Experienced account managers
We support you by providing experienced account managers who are there when you need them. They have the expertise and the knowledge that’s required. They know the data laws so you don’t have to and they can also support you with marketing advice because they know what works. For example, they can tell you all about the importance of targeting and segmenting data.
7) In-house research team with native speakers
We are the only B2B data provider who has an in-house data research team of native speakers. Other B2B data providers use web-spiders and most of the time rely on technology, not real people, which again limits accuracy and quality.
Lusha scrape their information from public sources and use algorithms to collect data through daily scans. We put in the manual groundwork to guarantee accurate and effective data.
Cognism has previously used 25 steps to guess their contacts’ email addresses on mass, which is illegal.
The role that our data research team plays in obtaining and managing our database is therefore pivotal.
Find out more about our researchers and why it’s so important that we own all our B2B data, and that it’s compliant here – The Role of the Researcher: How We Own Our Data.
8) We’re the only B2B data provider who offers a free 30-Day Trial
No other B2B provider offers 30 days unrestricted access to their data for free. We offer a ZERO COST trial for 30 days so you can see for yourself the data we can offer.
Sign up today for your free 30-Day Trial and get access to:
- 300 verticals
- 100+ job roles
- Enterprise and public sector organisations
- Data guarantees for accuracy/completeness/recency
To find out more or to request a FREE trial call us on 01252 367400 or contact us
here
Want more detailed info?
If you’d like more in-depth information on how we compare to our competitors you can find it here – Data Providers Comparison.
